You don’t have to serve fast food to benefit from ‘McDonaldising’ your business…
McDonald’s is a great example of superb systemization. A Big Mac in London tastes the same as a Big Mac in New York or Sydney.
The food will look the same. The patty will taste the same. The bun will be the same. The gherkins and onions will even be cut the same.
There’s a repeatable process for everything, so the restaurants can deliver the outcome customers expect time and time again.
Now, you might not think you want to run your business like a cheap fast-food franchise, but do you know who else has systems?
- Le Manoir Aux Q’uat Saisons
- Restaurant Gordon Ramsay
- The Fat Duck
…and every other Michelin star restaurant you’ve ever heard of.
Go to any of them, and you can enjoy a fantastic meal. But the meals they serve you aren’t created according to the whim of the chef that day – they all have systems in place.
Gordon Ramsey isn’t the head chef at his restaurant in London. He’s not the one cooking your food. Neither is Simon Rogan, Raymond Blanc or Heston Blumenthal. In fact, they don’t even work day to day in their restaurants.
They develop the menu, they design the experience, and they then put systems in place to ensure all their ideas and standards are consistently met.
Systems, processes, and procedures accomplish everything.
Compare that to what you’re doing right now. Many of my service-based clients re-invent what they do for every client as they want to offer a high-quality bespoke service.
But the truth is, the highest quality service come from careful thought, preparation and systemization.
Systemization allows you to serve your clients at a higher level, more consistently and predictably than anyone else.
The right systems can also help get YOU out of the day-to-day of your business.
If you don’t already do it, start systemizing your business now.
I help entrepreneurs and go–getters turn their dreams into reality.
I can help you build a business that delivers the income, freedom and fulfilment you truly desire.